• A state-of-play analysis of inclusion in tourism across Europe, with special focus on countries such as France, Spain and Greece — highlighting progress made, persistent gaps, and region-specific challenges.
  
  
• A clear outline of barriers and challenges that continue to hinder inclusive tourism. These include physical barriers, but also digital, informational, organisational, educational and awareness-related obstacles. The Guide helps readers understand why many potential travellers still find tourism difficult or impossible.
  
  
• A rich collection of tools and inspiring examples: international best practices, national initiatives, digital solutions, and innovative service models that have proved effective in making tourism more inclusive and accessible.
  
  
• An examination of skills needs: which competences tourism professionals, educators and staff need to develop in order to implement inclusive practices successfully.
  
  
• A dedicated section for educators (VET/HE): practical advice and pedagogical guidelines for training future tourism professionals — ensuring that inclusion becomes part of the DNA of the sector.
  
  

This combination of analysis, practical tools, real-world examples and educational orientation makes the Guide both strategic and operational: useful for decision-makers, practitioners, trainers, and organisations alike.

Thanks to its holistic approach, the Guide supports several objectives:

• Understand the scope and urgency of inclusive tourism: with data and contextual analysis, stakeholders can grasp the size of the potential market, demographic trends, and social importance of inclusion.
  
  
• Recognise and tackle barriers in a systemic way — not just at the level of buildings or physical access, but also considering digital accessibility, staff skills, information quality, communication, and organisational culture.
  
  
• Get inspired by real solutions — from accessibility-friendly booking platforms to inclusive mobility tools, from accessible heritage experiences to services for sensory or cognitive impairments. These showcase what is possible when inclusion is considered from the design stage.
  
  
• Equip your team or students: by using the guidance aimed at educators and trainers, organisations can build long-term capacity so that inclusion becomes standard practice in tourism training and professional development.
  
  
• Align with a sustainable, resilient tourism vision: inclusive tourism not only respects fundamental rights and social equity — it also opens tourism markets to a broader audience and builds destinations that are more future-proof, competitive, and socially responsible.